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Made-to-order custom hair color, individually crafted by a licensed colorist to achieve your ultimate color goal. Includes your unique-to-you color, personalized instructions, and everything you need to color at home. Now available with the option to choose an Ammonia-free formula.
Allure's 9x Best of Beauty Winner and crowned as a 4x Allure Readers' Choice Award Winner, our Custom Color Set has now won a prestigious Oprah Daily Editor's Choice Award.
Our licensed colorists create a custom shade for you, based on your hair history and goals.
Licensed colorist,
eSalon
Our patented color-dispensing machine can produce infinite pigment variations, allowing you to make adjustments down to 1/4 of a shade.
Our colorists will customize your instructions and formula to your needs, with demi-permanent, 0% ammonia permanent, and permanent dye options.
Get salon-quality hair care essentials and stylers to complement your custom color.
Not 100% satisfied with your custom shade? Your personal colorist will work with you to get your color just right or it's on us.
Not 100% satisfied with your custom shade? Your personal colorist will work with you to get your color just right or it's on us.
When you sign up for our Color Plan, you'll get your hair color exactly when you need it and save 20% on every order.
When you sign up for our Color Plan, you'll get your hair color exactly when you need it and save 20% on every order.
GET STARTEDFree shipping will be automatically applied to any order subtotaling $42 or more.
Free shipping will be automatically applied to any order subtotaling $42 or more.
Products can be added to your upcoming order up until midnight before the order is set to ship. Your upcoming order displays whether you have qualified for free shipping, or the amount that is required to reach the free shipping threshold.
Have questions? Give us a call at (866) 550-2424 Mon-Fri, 8am-5pm PT.
Products can be added to your upcoming order up until midnight before the order is set to ship. Your upcoming order displays whether you have qualified for free shipping, or the amount that is required to reach the free shipping threshold.
Have questions? Give us a call at (866) 550-2424 Mon-Fri, 8am-5pm PT.
Subscribe to our emails to get exclusive access to flash sales and learn about new products before anyone else.
Subscribe to our emails to get exclusive access to flash sales and learn about new products before anyone else.
SUBSCRIBEI’m beyond happy with how my color turned out. It’s EXACTLY what I told my colorist I wanted. Goodbye traditional salons and their...
Keep ReadingShannon O.
This color is a perfect match to my natural color. Covered all my greys and old highlights. This product is fantastic!!
Keep ReadingMarcy H.
The results shocked and amazed me! No more spending $200-$300 at the hairdresser when eSalon does it better.
Keep ReadingCherie B.
The coloring process was simple with the custom instructions and everything I needed in one package. The color came out so consistent and radiant!
Keep ReadingHope
Always just what I ask for. Keep me updated and regularly send me my products. Thanks again!!!
Keep ReadingPatti H.
I’ve used other brands of hair color but by far, eSalon’s is the best. It has excellent coverage with a conditioned and silky finish.
Keep ReadingMelissa B.
The color matched me perfectly! It gave me color and vibrancy and complimented my skin tone. I went from drab to fab...
Keep ReadingKimberly A.
I have gone to a salon 20+ years. My grays were coming in earlier so I had to go often which was costing me a ton. I decided to give eSalon a try...
Keep ReadingIlene T.